The LOdown

Marketing for the Building Industry
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Posts Tagged ‘green building

There’s good news and more good news in a very recent article on the blog, GreenBuildings.com. The story, “Financial Crisis Impact: Green Building Professionals Seek LEED Alternatives,” begins with a sunny prediction:

The market meltdown has had little impact on the green building industry. The sector as a whole is projected to grow to almost $140 [...]

Lisa Pierce, LEED AP. I like that. It looks good. It sounds professional. It looks like I know what I’m doing. But do I? If I pass the exam I get to put LEED AP on my business card, e-mail signatures and to hang a certificate on my wall. If people question my professional opinion [...]

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Put simply, we live and breathe the architectural building product industry. The LOdown reflects our thoughts on the latest trends, events and marketing efforts in this space. Have a seat, grab a cup of coffee and check out what we have to say. We'd love to hear your thoughts, too, so feel free to comment or shoot us an email.

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