The relationship between politics, the economy and marketing communications can be likened to three friends in an out-of-control airplane who are fighting over the last parachute. It’s going to take some good luck and cooperation for all three of them to make it.
But, as far as the construction industry is concerned, “We’re not yet dead.” [...]
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Put simply, we live and breathe the architectural building product industry. The LOdown reflects our thoughts on the latest trends, events and marketing efforts in this space. Have a seat, grab a cup of coffee and check out what we have to say. We'd love to hear your thoughts, too, so feel free to comment or shoot us an email.
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