The LOdown

As a Communication major, Mass Communication has so far been my favorite class within the department. The hottest topics of discussion throughout the semester concerned the influx of social media and its impact on traditional media forms. The central debate: Has traditional media, involving newspaper/print, television, and radio, become a [...]

From the Desk of our Production and Media Manager, Jeff Gray, who is celebrating 25 years with LO!
In April of 1985, I was fast approaching my 10th anniversary in the Production/Internal Control department at Ketchum Advertising/ Pittsburgh. Out of the blue, I received a call from Jim Wisniewski, a former copywriter with Ketchum who had [...]

Hello and welcome back to The Weekly LOdown - where we gather our favorite links from the architecture and building industry and share them with you each and every Friday.
This week we’re talking about paint chips, whole-building design and making green personal. Here’s what we’ve been clicking:
Allison

We focus [...]

LarsonO’Brien Marketing Group, a leader in integrated marketing for the building industry, has hired Lacey Thomas as an account executive and Julianne Muszynski as a public relations account executive.

In her new role, Thomas’ duties include client and project management and strategic planning. Prior to joining LarsonO’Brien, Thomas worked for BrandMuscle, Inc., a Cleveland, OH-based marketing [...]

Hello and welcome back to The Weekly LOdown - where we gather our favorite links from the architecture and building industry and share them with you each and every Friday.
This week we talk hotels of the future, energy labels and photography! Here’s what we’ve been clicking:
Allison
A few weeks ago, I linked to a handful of [...]